By Micah Solomon
In an age of social media, smartphones, self-service, and six-second recognition spans, High-Tech, High-Touch customer support throws your online business a lifeline. Today's shoppers are a difficult bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectancies are harder than ever for a enterprise to maintain with. they're empowered like by no means ahead of and anticipate companies to admire that experience of empowerment--lashing out at those who don't.
Take center: outdated customer support, absolutely retooled for today's blistering velocity and digitally attached truth, is what you want to construct the type unswerving shopper base with a view to survive--and thrive. And High-Tech, High-Touch customer support spells out surefire innovations for fulfillment in a transparent, pleasing, and functional means. detect:
* Six significant consumer tendencies and what they suggest in your enterprise
* 8 unbreakable ideas for social media customer support
* tips on how to successfully deal with on-line complainers and saboteurs on Yelp, Twitter, TripAdvisor, and different boards for person generated content material
* The emerging energy of self-service--and tips to layout it thoroughly
* how you can construct a firm tradition that breeds stellar customer support
High-Tech, High-Touch customer support unearths within secrets and techniques of wildly winning customer support projects, from net startups to venerable manufacturers, and indicates how businesses of each stripe can flip informal clients into fervent supporters who will unfold the be aware a long way and wide--online and stale.
About the writer
"A new guru of purchaser provider excellence is Micah Solomon."-- The monetary Post
MICAH SOLOMON, a winning entrepreneur and enterprise chief, is a best keynote speaker and advisor on customer support, revenues, and advertising concerns, the client adventure, and corporate tradition for our digitally hooked up occasions. He co-authored the bestselling remarkable carrier, unheard of revenue and his services has been featured in quick corporation, Bloomberg BusinessWeek, Inc. journal, Forbes.com, NBC and ABC tv programming, and somewhere else.